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Came

Argentine Confederation of Medium-Sized Enterprises

The Argentine Confederation of Medium-Sized Enterprises is a business trade organization with a broad reach across Argentina. It is one of the reference institutes and consultative bodies in the national economic and business sphere.

Due to the large amount of information condensed on its website, from MarkLovers we developed a modern digital structure that today facilitates the search for information through animation videos, striking graphics, and classification of its various categories and entities that make up this organization.

Challenge

Update CAME’s communication platforms to new technologies to attract new users, thanks to better organization and understanding of the information of each of the areas that compose it. Present CAME with a modern, technological, and updated image that accompanies the organizational change process it was undergoing.

Solution

We developed a website based on the understanding of the different users and audiences. We generated iconography that represented each of the development segments of the confederation where all the content could be displayed in an organized manner for CAME’s users and partners.

Additionally, we worked with the Regional Business Chamber of the North Zone (Plan D) on developing the business model, marketing strategy, and creation of informational and promotional content. We supported Plan D in creating creative events to encourage consumption in the open-air shopping centres of the North Zone. We generated various marketing strategies that leveraged partner loyalty and new acquisitions.

We planned and developed the “Entrepreneur” event, where we managed to convene more than 1500 entrepreneurs, with the presence of the Mayors of Vicente López and San Isidro, the General Secretary of CAME, and speakers like Gabriel Nazar (owner and founder of Grupo Cardon) and Pachi Martínez from 5ta a Fondo.

MarkLovers - consultora - marketing - came web

Results

Corporate identity
Brand rebranding making it more attractive and modern.

MarkLovers - consultora - marketing - plan d logo cámara empresaria de la región metropolitana norte

Email
With the aim of establishing direct communication between the chamber and the partners.

Website
Highlighted information, grouping by secretariats or areas.

MarkLovers - consultora - marketing - came web

Tools

Services used in the current project

Strategic
marketing

Graphic
media

Email
marketing

Creativity in
events

Corporate
gifts

High performance
designs

Advertising
elements

Social
media

Branding

Merchandising

Content

Monitoring

Turn your brand into a Mark Lovers

Your company can achieve lovable results like the case we just presented. We help to make it a beloved brand through our consultancy and 360° marketing services, with our team. We integrate strategic marketing with high-performance design to deliver lovable results.

Contact us for personalized consultancy!

We want to know about your company

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Plaza Liniers

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Mercosur

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Let MarkLovers make it happen! Complete our contact form and let us show you what we can do.

Menu
  • Solutions
    • Strategy
    • Branding
    • Content
    • Digital
    • Automation
    • Interactive
    • Sales
    • Relations
  • Success Stories
    • AIC
    • Gestión Compartida
    • Cinergia
    • Plaza Liniers
    • Came
    • Mercosur
    • La Petite Boutique
    • CHE3D
    • RMS
    • Laboratorios Legrand
    • Zona Militar
  • About us
    • About us
    • Code of ethics and professional conduct
  • Blog
  • Contact us

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