El reciente rebranding de Jaguar ha generado una oleada de críticas, memes y debates en redes sociales. Pero Jaguar no está solo: marcas como Starbucks, Airbnb y Dunkin’ enfrentaron reacciones similares cuando decidieron cambiar sus identidades visuales. ¿Por qué estos cambios generan tanto revuelo?
Jaguar Under the Microscope: How Rebranding Redefines the Future of Brands Read More »
El reciente rebranding de Jaguar ha generado una oleada de críticas, memes y debates en redes sociales. Pero Jaguar no está solo: marcas como Starbucks, Airbnb y Dunkin’ enfrentaron reacciones similares cuando decidieron cambiar sus identidades visuales. ¿Por qué estos cambios generan tanto revuelo?
Why Branding Is the Most Valuable Asset of Your Company? Read More »
Marketing Lessons from Donald Trump: Strategies to Turn Your Brand into an Unforgettable Powerhouse, The Regulation of Big Tech and Its Impact on B2B Digital Marketing: Adapting to Win in a New Landscape, and B2B Marketing Trends for 2025: What Businesses Need to Consider to Compete
November 2024 News Bulletin Read More »
B2B E-Commerce The Revolution That Is Transforming Business B2B e-commerce (Business to Business) is revolutionizing the way companies conduct business worldwide. Gone are the days when buying and selling processes between companies were slow and relied exclusively on in-person meetings or phone calls. Today, B2B eCommerce is booming, and it’s estimated to reach $1.8 trillion
Content marketing remains a fundamental pillar in digital strategies, and in 2024, its growth is undeniable.
Content Marketing Growth in 2024: Keys to Boost Your Strategy Read More »
In today’s digital marketing world, social media (SM) and websites have become essential elements in the purchasing decision process. As consumers become more informed and demanding, how your brand presents itself online can make the difference between winning or losing a sale.
Social Media and Websites: Key Factors in the Purchase Decision Read More »
B2B digital marketing is constantly evolving, adapting to new technologies and changes in consumer behavior. Looking ahead to the second half of 2024, several trends are emerging that promise to transform the way businesses interact with their customers. Below, we explore the key B2B digital marketing trends expected for the rest of the year.
B2B Digital Marketing Strategies for the Second Half of 2024 Read More »
The Art of Rebranding Strategic Transformation of Your Brand Rebranding is an exciting and challenging journey that can revitalize and redirect a brand towards new horizons. This process is not just an aesthetic change; it involves a deep transformation that must be managed with strategy and precision. We will explore the key stages of rebranding,
Rebranding: Strategic Transformation of Your Brand Read More »
We know that the success of any company lies in solid and adaptive planning, so we have prepared some tips and trends to help you build a successful marketing plan in 2024.
Marketing Strategies for 2024 Read More »
Unraveling the Power of Artificial Intelligence in Modern Marketing Discover how this groundbreaking technology is completely transforming the landscape of modern marketing. In the digital age we find ourselves in, Artificial Intelligence (AI) has transitioned from a futuristic promise to an indispensable tool in the arsenal of any marketing professional. At Mark Lovers, we are
Unraveling the Power of Artificial Intelligence in Modern Marketing Read More »